Control what billionspeople see.

Fund a campaign, reach a network of creators, and pay only for verified views. No agency retainers, no guesswork.

Reach calculator
₦500,000
Your budget buys
Up to500,000
verified views

Creators earn ₦1 for every real view their posts get. You pay nothing for views that don't happen, and unspent budget stays in your wallet.

Views are verified with each platform before you pay
LAUNCH WITH ₦500,000 →

Why not just pay an influencer?

Paying an influencer
You pay
A fixed fee per post, up front
If a post flops
You've still paid the full fee
What ₦500,000 gets
A few posts. Views aren't guaranteed
Content Pays
You pay
Only for verified views, ₦1 each
If a post flops
You pay less. The rest stays in your wallet
What ₦500,000 gets
Up to 500,000 verified views
// TRUSTED BY

Utilised daily by leading brands

The same brands creators already know running campaigns across the network.

MTNMoniepointPalmPayGTBankFlutterwaveJumiaBoltChicken RepublicIndomiePrime Video NaijaNetflixSpotifyMTNMoniepointPalmPayGTBankFlutterwaveJumiaBoltChicken RepublicIndomiePrime Video NaijaNetflixSpotify
// FOR CREATORS LIKE

Built for creators like the ones you follow.

WHOT PodcastSo NigerianBalance PointPellerReel GistI Said What I SaidToke MomentsSabinusMark Angel ComedyTaaoomaWHOT PodcastSo NigerianBalance PointPellerReel GistI Said What I SaidToke MomentsSabinusMark Angel ComedyTaaooma
// THE INFRASTRUCTURE

Campaign infrastructure that performs

One dashboard to fund campaigns, review submissions, and pay only for verified views.

CREATE A CAMPAIGN →
REAL-TIME RESULTS TRACKING
Live

Track creator posts across platforms in real time, all in one place.

CREATOR PAYOUTS
Daily

Creators are paid for verified views as they land — no waiting weeks.

BOT DETECTION
24/7

Fraud checks run on every submission, safeguarding your budget and brand.

// THE PROBLEM

Great content, terrible distribution.

Brands spend time and money creating great content, but it hardly scales or goes viral.

✕ Ads are expensive
✕ IG algorithm is unpredictable
✕ Virality is hard
✓
Verified views only

Pay for real, platform-verified views — not fake numbers.

✓
Virality is easier

Tap into a network of creators distributing your content.

✓
Real growth and reach

Get discovered by new audiences across multiple platforms.

// HOW IT WORKS

Three steps to mass reach

You bring the narrative, the network handles distribution.

◎STEP 01

Fund a Campaign

Set your budget and your rate per 1,000 verified views. You stay in control of the spend from day one.

Campaign Setup
  • BudgetYou decide
  • RatePer 1K views
  • PlatformsTikTok · Reels · Shorts · X
// WHY CONTENT PAYS

Built for performance you can prove. 

Naira-native

Built for Nigerian brands and creators.

Verified views only

Platform-reported analytics, not estimates.

Paid per real result

Budget goes to expected performance.

One live dashboard

Campaigns, submissions, and payouts in one place.

// STORIES

Brand stories

We're new, so there are no stories here yet — and we won't invent any. The first brands on Content Pays will be the ones featured here.

BE THE FIRST →
// QUESTIONS

Frequently asked questions.

You set a campaign budget and a rate per 1,000 verified views. You are only charged for views that pass verification, up to your budget.
// READY?

Put your story in front of the feed.

// JOIN THE NETWORK

Create your Brand account.

// CREATE ACCOUNT

Sign up as a Brand.

Your role is set by the toggle above. You can add the other one later.

OR EMAIL

Have an account?